Originally Published May 9, 2017 from VirtuForeU
Education is essential in the development and growth and ultimately the success of your business. Investing in your business education is one of the best decisions that you will make and is worth the time and money (whether its free or paid). When starting or if you’re already established business owner/entrepreneur it is recommended that you stay up-to-date and continue your education because as in business as it is in life, “You never stop learning.” I will briefly discuss 3 reasons why education is important in the growth and development of your business.
- Acquire or advance the skill set(s) that you already have to be competitive and become and be seen as an expert in your industry. Skill set(s) need to be acquired and be up-to-date if you want to remain competitive and become and be seen as an expert in your industry. This simply means that you will need to take the required courses, training or classes in your industry that will ensure that you master your skill set. Mastering your skill set will give you the ability to compete with your competitors by staying up-to-date with the latest trends, products, or services. In addition, you will be able to help and educate others who are new in your industry or are already in the industry but need to advance their skills. For example, if you are a virtual assistant (VA) or an aspiring virtual assistant you would want to enroll in courses, classes or trainings that will help you to learn or advance your skillset, which includes administrative, technical, and creative/graphic design skills so that you will be at an competitive advantage with your peers in the virtual assistant industry. Upon mastering his or her skill the VA will be able offer education to other aspiring or already established VAs.
- To be able to identify your target audience solve a problem. Who is it you want to work with and what problem do they have that you can help them solve. For example, if you are an internet marketer, your target audience will most likely be entrepreneurs and or business owners who need coaching and education on how to properly marketing their products and services and establish a know-like-trust relationship with their audience.
- To be able to offer valuable content (e.g., how-to instructions) that will help your audience solve their problems. This is in the form of blog posts,cheat sheets, e-courses, and training videos. For example, a web designer who has a target audience of entrepreneurs and business owners could offer educational training video in how-to design a simple attractive website.
This wraps up the 3 reason why education is important in the growth and development of your business. I hope that you have found value in this content and implement what you have learned in your own business. Like, comment and share!
I also have a freebie, a cheat sheet that is a list of online websites and universities and institutions that offer free online courses and training: Click here to access it. Have a great day!
Rhonda, The Virtu Works Fore U Mompreneur
Virtually Here Fore U